One line reaches
all of it
The group sells as a group. One insertion order can run across 54 titles in 13 countries and 11 languages — or on the single title whose readers you actually want.
54
titles you can book in one order
806
stories published beside your campaign yesterday
28
subject areas to place against
Three ways in
All three go to the same desk and the same rate card. What changes is the size of the list, not the process.
54 titles
The group
Every property in the register, in every market. The widest buy the group offers, and the one that lands beside the whole wire.
13 markets
A market
One country, every title we publish there — in the language that country reads. 13 markets to choose from.
Markets28 subjects
A subject
Sport, style, science, business, the church, the road — placed against the sections rather than the mastheads, across as many titles as carry them.
What we will tell you before you buy
Which titles actually reach the readers you described, and which do not.
The group is large enough that the honest answer is usually a shorter list than the one you came for — and a campaign that runs where it belongs is the one that gets renewed. Figures on this site are read from the group's own systems when the page is built. The same numbers go into a proposal.
To start
Send the market, the month and who you are trying to reach.
If you already know the titles, send those instead. Editorial and advertising are separate: the desk cannot place a story, and the newsrooms do not take briefs.
Or read the wire first
The fastest way to judge a media group is to look at what it published this morning.